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Check Out Which Suits Your Business: Custom Theme or Readymade Theme

Ecommerce Solutions
October 17, 2017Sharmila Giridharan5 min read
Custom theme or readymade theme comparison

Every business needs a website that enables it to be found online by potential customers searching for products and services. The ecommerce platform you choose to build your website should empower it to meet customer demands and generate the desired revenue.

Libra Web Solutions service include: Ecommerce theme Development Company, WordPress theme Development Company, Shopify theme Development Company, Custom magento theme Development Company.

There are generally two choices for an internet store: custom or hosted. Hosted sites are easy to set up — you simply choose a pre-made template and shopping cart. A custom ecommerce website offers more flexibility and scalability. When choosing between the two, keep your goals in mind: short and long term goals, budget, traffic expectations, sales expectations, and how long you want to keep the site before creating a new one.

What Is a Readymade Theme?

A readymade theme is a simple, low cost option offering pre-defined visual designs and layouts, generally created by third party developers. The look and feel — changing colors, fonts, adding a logo — is the extent of customization allowed. Due to such limitations, future redesigns are generally difficult or not possible at all.

Advantages: easier and quicker; developer support is readily available; you know how it looks before installing; no developer needed to apply it; often includes ready-made functionality like blogs and mega-menus.

Disadvantages: lack of originality; limited brand representation; customization limitations; sometimes poor coding.

What Is Custom Website Design?

A custom website design requires a larger investment in time and finances, but allows for a very high level of design and functionality input, delivering a bespoke result that sets a business apart from its competition. Your team can make changes without relying on a third party developer.

Advantages: a unique, memorable design with a great user experience; full control over visual feel and functionality; built with SEO in mind for better ranking.

Disadvantages: higher costs; longer development time; unpredictable results.

Libra Web Solutions service include: Ecommerce theme Development Company, WordPress theme Development Company, Shopify theme Development Company, Custom magento theme Development Company.

Quick Comparison

Implementation: Readymade can launch immediately with no lag time; custom themes take longer due to coding, testing, and launch.

Affordability: Readymade comes with a fixed price plus extras for customization; custom theme costs vary significantly project to project.

Demo: Readymade themes come with free trial versions; custom themes have no trials, only live client projects as reference.

Customization: Readymade offers either full customization or fixed stock scripts; custom themes are built entirely to order.

User-friendliness: Readymade doesn’t require tech expertise to use; custom themes can be more technically complicated.

Scalability: Readymade scales easily with no fixed costs; custom themes usually require buying servers and hosting equipment.

The battle between readymade and custom themes is a forever ongoing one. It’s your decision to choose by considering factors including budget and urgency.

Want to discuss your needs for your upcoming website? Contact us at info@librawebsolutions.com now! Libra Web Solutions transformed around 80 ecommerce ventures for customers from UK, Australia, India, Hong Kong, Singapore since 2008.

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Sharmila specializes in business development, lead generation, and customer service. She has an interest in bringing traditional businesses online, and currently handles business development and customer support at Libra Web Solutions.

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